Trends in the Automotive Industry
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Trends in the Automotive Industry

What does the car of the future look like?

In addition to trendsetting technologies such as automated and autonomous driving, smart infotainment, and lightweight design, several very fundamental trends are influencing the sector: digitalization, sustainability, efficiency, and cost saving are as much a part of the automotive sector as safety on the roads and comfort and convenience while driving.

Automated driving

One of the major trends in the automotive sector is automated driving. In the future, the connectivity of intelligent technologies will ensure that, on an increasing number of routes, the task of driving will be taken over by the vehicle’s electronics. In keeping with our slogan “The Future in Motion,” we are passionately working on making this vision a reality for all vehicle classes. Will we see resource-efficient “driverless cars” and how much longer will development take? Find out more about the trend of automated driving.

Electric mobility

How can we design vehicles to be even more efficient through the increasing connectivity of electrification and existing power transmission technology as well as the use of software and an intelligent mix of materials? We are working on sustainable, customized mobility for everyone. One way to do this is with modular, energy-saving clean mobility solutions for all vehicle classes. Find out more about electric mobility and the associated ongoing electrification.

Safety

Accidents should be a thing of the past. Given the steadily increasing volume of traffic, the issue of safety in the automotive industry is becoming a key challenge for society, industry, and politicians. Discover how Continental is increasing vehicle safety with its products.

Digitalization

Entire industries are changing with and through digitalization, while car drivers are demanding even more from their vehicles. In addition to vehicle dynamics and consumption, the perceived intelligence, comfort, and convenience of the car also play a significant role. Cars are even becoming intelligent enough to understand what drivers want to do by tracking their eye movements. For over 100 years, Continental has been helping vehicle manufacturers around the world make driving enjoyable not only in premium and mid-size vehicles but also in small vehicle classes. Find out about Continental’s technologies and solutions that contribute to intelligent comfort and convenience systems in cars thanks to digitalization.

Inform and entertain

Drivers should receive as much information as necessary, but as little as possible. This also includes low-distraction integration of the latest smartphone functions in all vehicle classes. Continental is therefore always working on innovative technologies from the field of information and entertainment, with the aim of ensuring a holistic human-machine dialogue. Find out more about the possibilities of infotainment in cars, trucks, and two-wheelers.