In order to bring the user experience of the digital world into the car, Continental turns the entire vehicle into a digital companion using artificial intelligence. Based on deep machine learning algorithms, the digital companion remembers and interprets the user's behavior, adapts navigation or infotainment offers and even anticipates the wishes of the driver.
To enable a natural conversation between the driver and the vehicle, Amazon’s cloud-based voice service, Alexa, has been linked to several vehicle functions to support, for example, an interactive user manual that immediately explains to the driver the meaning of warnings or error messages. Depending on the warning and based on the driver’s user behavior, the digital companion offers smart suggestions on how to proceed.
The automotive industry is undergoing the biggest transformation in its 130-year history. In the past, it created value primarily using mechanical solutions. It then increased this value with help from sensors, electronics, software and digitalization. In the future, our business will be driven by mobility services and intelligent mobility technologies.
Kurt Lehmann, Continental CTO